In the ever-evolving landscape of web3 gaming, few names stand out as prominently as Sky Mavis, the innovative force behind the Ronin Network and Axie Infinity. In this podcast, Kathleen Osgood, the Director of Business Development at Sky Mavis, shares insights into the growth of the Ronin Network and its pivotal role in shaping the future of gaming.

Before her current role at Sky Mavis, Kathleen was the Director of Market Development at Jump Capital and Founder of Omnium Blockchain. Her journey into blockchain began with an introduction to Coinbase, and since then, she has been deeply involved in the crypto community. Kathleen’s background in building and managing relationships with top game studios and projects has been instrumental in the success of the Ronin Network.

Takeaways

  • The Ronin Network is designed specifically for web3 gaming – with multiple important features.
  • Sky Mavis focuses on community-centric growth, fostering reciprocal relationships and shared success.
  • Maintaining communication, setting expectations, and ensuring a well-stocked marketplace are key challenges in web3 gaming.
  • Sky Mavis values learning from past mistakes, studying strategies to continually adapt their approach to web3 gaming.
  • Web3 gaming has transformed the relationship between developers, players, and content creators.

Chapters

  • 00:00 – Opening and introduction
  • 02:39 – Kathleen Osgood’s background
  • 06:48 – Sky Mavis, Ronin, Axie background
  • 13:39 – Web3 game publishing: What is it?
  • 15:23 – Web3 gaming success stories (and how)
  • 21:06 – Growth levers in web3 gaming
  • 30:04 – Sky Mavis-developer relationships
  • 36:43 – Sky Mavis’ future expansion
  • 38:53 – Closing remarks

Building a robust ecosystem with Ronin Network

The Ronin Network, developed by Sky Mavis, is not just another blockchain—it’s a foundation built specifically for game developers to thrive in the web3 space. The network includes a decentralized exchange, a marketplace, and advisory services tailored to foster growth and trust within the gaming community. This ecosystem is designed to capture attention and bring users into the vibrant world of web3 gaming.

Sky Mavis’s commitment to growth and community

Sky Mavis’s approach is notably community-centric, emphasizing reciprocal business relationships and shared successes. Their strategy has borne fruit, as evidenced by the explosive growth of games like Axie Infinity, Kaidro, and Pixels. These games have seen remarkable increases in daily active users, thanks to effective growth levers such as cross-promotion, incentivized rewards, and collaboration with content creators.

Challenges and strategic vision

Despite successes, challenges remain. Kathleen notes that maintaining communication, setting clear expectations, and ensuring the marketplace is stocked with top assets are critical areas of focus for Sky Mavis. Looking ahead, the company plans to open the Ronin Network to more games while maintaining a careful curation to ensure trust and quality in every interaction.

Learning from the past, building for the future

Sky Mavis recognizes that learning from past mistakes is crucial. As podcast host Warren Woodward aptly puts it, “Axie walked so Web3 gaming can run.” This mindset is central to Sky Mavis’s operation – driving them to study their own strategies and the strategies of gaming publishers, so they can continually adapt their approach to meet the dynamic needs of web3 gaming.

A new era for game publishing and content creation

The transition from web2 to web3 has transformed game publishing and content creation. In web3, the relationship between developers, players, and content creators is more interconnected, often with shared ownership and benefits driving mutual growth. This ecosystem allows for a more organic form of influencer marketing and community engagement, differing significantly from traditional models.

The future of web3 gaming is bright

As Sky Mavis and Kathleen Osgood continue to push the boundaries of what is possible in web3 gaming, the Ronin Network stands as a testament to their innovative spirit and commitment to the larger gaming community. With strategic plans to expand and refine their offerings, the future looks bright for developers and gamers alike, promising a new era of immersive and interconnected gaming experiences.

Follow Sky Mavis et al online

Follow Kathleen online

Follow Sky Mavis partners online

Follow Upptic online

 

Keep up with the latest insights from Upptic

Sign up for our monthly newsletter


 

See All