You know exactly what you spent on user acquisition last month. You can watch installs tick up in real time. But when someone asks which specific ad creative drove a profitable whale, the picture gets fuzzy fast.

Here’s the thing: By the time you’ve manually stitched together spreadsheets to figure out what’s working, you’ve already missed your chance to scale up.

In a privacy-first world, if you can’t clearly connect spend to revenue, you aren’t optimizing. You’re just gambling.

Upptic Analytics is your mission control for growth: a unified, lightning-fast reporting that pulls in cross-channel performance, revenue, and creative data so you can see exactly what’s working at a glance. 

Powerful modeling, granular dashboards, and shareable views let your team slice and dice any KPI, forecast future results, and align spend with your budget to scale profitably.

 

Make Analytics the Foundation of your Marketing

At Upptic, we treat analytics as the nervous system of growth. Every decision, from creative testing to budget allocation, depends on it.

That’s why we didn’t just buy a tool; we engineered a platform based on running UA for the world’s biggest games.

We stitch together your attribution (MMP) and ad network data into a standardized source of truth. We build flexible dashboards that give you views from the executive level all the way down to individual asset performance.

And because we look forward, not just backward, we layer on advanced LTV modeling and forecasting so you can plan strategically for the quarters ahead.

 

Battle-Tested by the Best (Not Built in a Lab)

We didn’t build this stack in a vacuum. We built it while deploying $150M+ in profitable UA spend for over 60 games.

We saw firsthand how studios, from indie darlings to giant studios, struggled to stitch together a source of marketing truth from MMP data, ad network reports, and internal databases. The existing tools were either too rigid, too slow, or required a massive internal data team to maintain.

So we built the solution the industry was missing.

Here’s what a move-in-ready growth stack gives you:

  • Centralized Truth: Eliminate data silos. MMP, Ad Network, and internal marketing data in one place.
  • Granular Visibility: Go from portfolio-level views down to specific ad creatives in just clicks, while being fully customizable.
  • No False Positives: Stop guessing whether that “viral” TikTok ad actually drove revenue or just empty views.
  • Independence: Scale your game globally without losing control of your data or your strategy.

 

From Data to Decisions

You don’t need another dashboard that looks pretty but says nothing. You need a way to turn signals into decisions.

With the Upptic platform, the feedback loop tightens. You can see what’s working, scale it confidently, and cut what isn’t paying you back. No lag. No guesswork.

And because the foundation is built right, that clarity holds up at scale. Your analytics aren’t propped up by fragile spreadsheet workarounds; they’re supported by a system designed for the speed of modern UA.

 

See It in Action

We believe studios should focus on making great games, not untangling data.

We’ve already built the infrastructure you need to scale. Whether you are launching your first title or managing a portfolio, we give you the tools to grow profitably from day one.

Don’t let your game’s growth be a black box. Check out the video above for a snapshot of what life looks like when your data finally clicks.

 

If you’re ready to stop guessing and start scaling, reach out and book a demo today.

 

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